Our latest Loco Labs partner Blagger, aka "our kid", aka Elliot Stevens, shares a few words about why he created Blagger, his relationship with Loco and his craft of barbering. 

"Blagger is a clothing brand I started back in the summer of 2020. I wanted to start fresh and create a clothing brand that I could have fun with the designs, creating stuff that isn't solely directed at skating.

The idea was just to start and gradually build and improve the quality as we go, taking more inspiration from brands I follow and from different artwork. Loco has been super good to me, I've been fortunate enough to travel and go on tours over the years, it's been amazing to see the growth and so I wanted to create a design of the new shop.

Barbering to me is my bread and butter I’ve been cutting for eight years now, I've been able to travel the world with my trade, travelling to Australia and currently Canada. It's helped me be able to fund this project. At any other job I wouldn't have the time to create the ideas I have so it's given me that flexibility and it’s another creative outlet."

Fair Wear member and approved
Peta vegan approved
Oeko-Tex Standard 100

Printed in the UK with eco-friendly discharge inks and dispatched by LocoSkates.